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Methods of analyzing and evaluating the marketing environment specific to online trading

Marius Bălăşescu

Bălăşescu, Marius

and

Simona Bălăşescu

Bălăşescu, Simona

Jul 27, 2020

Methods of analyzing and evaluating the marketing environment specific to online trading's Cover Image

Proceedings of the International Conference on Business Excellence

Volume 14 (2020): Issue 1 (July 2020)

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Published Online: Jul 27, 2020

Page range: 797 - 806

DOI: https://doi.org/10.2478/picbe-2020-0076

Keywords
marketing macro environment, marketing micro environment, supply-chain, marketing research, online trading

© 2020 Marius Bălăşescu et al., published by Sciendo

This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.

Bălăşescu, Marius

Transilvania University of BrașovBrasov, Romania

Bălăşescu, Simona

Transilvania University of BrașovBrasov, Romania

Language:: English

Publication timeframe:: 1 times per year
Journal Subjects:: Business and Economics, Political Economics, Political Economics, other, Business Management, Business Management, other, Industrial Chemistry, Energy Harvesting and Conversion

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