<abstract xmlns="http://www.w3.org/1999/xhtml">

<p>Human resource (HR) management is one of an organisation’s most important core activities. As new technologies and software applications spread, it is important to recognise that human resource management must also mature and, to this end, must apply new technological guidelines. Artificial intelligence (AI) is one such promising technology trend that is likely to change the existing methods of HR management. This paper examines the attitudes that AI evokes among practicing HR professionals and assesses the potential for the practical application of these technologies. A survey, in the form of a questionnaire, was conducted among Hungarian HR managers, which allowed the collection of first-hand data. The survey was conducted in winter 2021 using the snowball method sampling procedure. The questionnaire mainly contained Likert-scale questions. The results of the research show that survey participants have mixed emotions about AI. The respondents largely agreed that the tools provided by AI are effective and their use helps HR management. The main limitation of the research is that it is limited to just one country, since the COVID-19 pandemic made it difficult to find and involve respondents in the research.</p>
</abstract>

Human resource (HR) management is one of an organisation’s most important core activities. As new technologies and software applications spread, it is important to recognise that human resource management must also mature and, to this end, must apply new technological guidelines. Artificial intelligence (AI) is one such promising technology trend that is likely to change the existing methods of HR management. This paper examines the attitudes that AI evokes among practicing HR professionals and assesses the potential for the practical application of these technologies. A survey, in the form of a questionnaire, was conducted among Hungarian HR managers, which allowed the collection of first-hand data. The survey was conducted in winter 2021 using the snowball method sampling procedure. The questionnaire mainly contained Likert-scale questions. The results of the research show that survey participants have mixed emotions about AI. The respondents largely agreed that the tools provided by AI are effective and their use helps HR management. The main limitation of the research is that it is limited to just one country, since the COVID-19 pandemic made it difficult to find and involve respondents in the research.

Analysis of the Attitude of Hungarian HR Professionals to Artificial Intelligence

University Research and Innovation Center Óbuda University

Naše gospodarstvo/Our economy

This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.

Human resource (HR) management is one of an organisation’s most important core activities. As new technologies and software applications spread, it is...

Analysis of the Attitude of Hungarian HR Professionals to Artificial Intelligence

Published Online: Jul 11, 2022

Page range: 55 - 64

Received: Feb 01, 2022

Accepted: May 01, 2022

DOI: https://doi.org/10.2478/ngoe-2022-0011

Keywords
Attitude, Artificial intelligence, Human resource management, Machine learning, Hungarian enterprises

© 2022 Peter Karacsony, published by Sciendo

This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.

Analysis of the Attitude of Hungarian HR Professionals to Artificial Intelligence

Published Online: Jul 11, 2022

Page range: 55 - 64

Received: Feb 01, 2022

Accepted: May 01, 2022

DOI: https://doi.org/10.2478/ngoe-2022-0011

KeywordsAttitude, Artificial intelligence, Human resource management, Machine learning, Hungarian enterprises

© 2022 Peter Karacsony, published by Sciendo

This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.

Keywords
Attitude, Artificial intelligence, Human resource management, Machine learning, Hungarian enterprises