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MASO INTERNATIONAL – JOURNAL OF FOOD SCIENCE AND TECHNOLOGY
Volume 14 (2024): Issue 1 (August 2024)
Open Access
Influence of Social Media on Consumer Decisions Regarding the Purchase of Food Products
Alejna Krilić
Alejna Krilić
University of Sarajevo, Faculty of Agriculture and Food Sciences
Sarajevo, Bosnia and Herzegovina
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Krilić, Alejna
,
Merjem Sinanović
Merjem Sinanović
University of Sarajevo, Faculty of Agriculture and Food Sciences
Sarajevo, Bosnia and Herzegovina
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Sinanović, Merjem
,
Merima Makaš
Merima Makaš
University of Sarajevo, Faculty of Agriculture and Food Sciences
Sarajevo, Bosnia and Herzegovina
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Makaš, Merima
,
Almir Toroman
Almir Toroman
University of Sarajevo, Faculty of Agriculture and Food Sciences
Sarajevo, Bosnia and Herzegovina
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Toroman, Almir
and
Vedad Falan
Vedad Falan
University of Sarajevo, Faculty of Agriculture and Food Sciences
Sarajevo, Bosnia and Herzegovina
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Falan, Vedad
Jul 25, 2025
MASO INTERNATIONAL – JOURNAL OF FOOD SCIENCE AND TECHNOLOGY
Volume 14 (2024): Issue 1 (August 2024)
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Published Online:
Jul 25, 2025
Page range:
37 - 44
DOI:
https://doi.org/10.2478/mjfst-2024-0005
Keywords
social media
,
consumer bahavior
,
purchase decision
,
food products
© 2024 Alejna Krilić et al., published by Sciendo
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.