1. | Access maximisation |
2. | Attendance maximisation |
3. | Diversity/multiculturalism |
4. | Economy maximisation |
5. | Education |
6. | Excellence |
7. | Innovation |
8. | Revenue maximisation |
9. | Service quality maximisation |
10. | Social cohesion |
11. | Economic importance and impact |
12. | Prestige (author's note: reputation!) |
13. | Quality of life (Publicness) |
E1 | Operative manager |
E2 | Operative manager |
E3 | Commercial manager |
E4 | Commercial manager |
E5 | Human resources manager |
E6 | Artist manager |
E7 | Artist manager |
E8 | Sponsor |
E9 | Sponsor |
E10 | Cultural journalist |
E11 | State politician |
E12 | Local politician |
E13 | Renowned artist |
E14 | Renowned artist |