The Relationship between Motivation of Social Viewing Experiences, Satisfaction, and Loyalty in Sports Broadcasting
, and
Aug 21, 2019
About this article
Published Online: Aug 21, 2019
Page range: 148 - 159
DOI: https://doi.org/10.2478/ijcss-2019-0009
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© 2019 Young Ik Suh et al., published by Sciendo
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.
Suh, Young Ik
Inha University
Chung, Taewook
Inha University
Kim, Jong Min
University of West Georgia