<abstract xmlns="http://www.w3.org/1999/xhtml"><p>The need for survival in today's market drives an increase in the delivery of easy to use <italic>‘just-in-time’</italic> resources that respond to the often-dynamic workplace. Innovative business models are the resources that support entrepreneurs to be more competitive in the market. Based on the research conducted in two European ERASMUS+ projects – <italic>Understanding and Developing Business Models</italic> – ProBM (2016–2018) and its continuation in the years 2019–2021, the authors discuss the findings on the need for business models to be implemented in enterprises. The paper also includes recommendations for managers and entrepreneurs on what should be considered in order to survive in today's competitive and global marketplace. The authors present the level of awareness of the entrepreneurs in the area of business models and the response to these results in the form of micro-learning. This involves a compendium on business models and bite-sized modules directed towards adult educators in management, start-ups, managers, and entrepreneurs. The insights provided are expected to be valuable to researchers and practitioners interested in the topic of business models.</p></abstract>

The need for survival in today's market drives an increase in the delivery of easy to use ‘just-in-time’ resources that respond to the often-dynamic workplace. Innovative business models are the resources that support entrepreneurs to be more competitive in the market. Based on the research conducted in two European ERASMUS+ projects – Understanding and Developing Business Models – ProBM (2016–2018) and its continuation in the years 2019–2021, the authors discuss the findings on the need for business models to be implemented in enterprises. The paper also includes recommendations for managers and entrepreneurs on what should be considered in order to survive in today's competitive and global marketplace. The authors present the level of awareness of the entrepreneurs in the area of business models and the response to these results in the form of micro-learning. This involves a compendium on business models and bite-sized modules directed towards adult educators in management, start-ups, managers, and entrepreneurs. The insights provided are expected to be valuable to researchers and practitioners interested in the topic of business models.

Business Models for Management and Entrepreneurs as a Tool for Survival and Success

ludmila.walaszczyk@itee.lukasiewicz.gov.pl

Foundations of Management

This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.

The need for survival in today's market drives an increase in the delivery of easy to use ‘just-in-time’ resources that respond to the often-dynamic workplace....

Chapter	Frequency	Relative Frequency (%)
Theoretical background	58	33
Case study analysis	102	58
Questionnaire interviews results	104	59
Bank of exercises	147	84

Benefit	Score
Plan for Growth	76.36%
Improving Operational Effectiveness	70.91%
Increasing Profitability and Efficiency	61.82%
Financial Sustainability	52.73%
Unique Reputation in the Marketplace	14.55%
Other	5.45%

Business Models for Management and Entrepreneurs as a Tool for Survival and Success

Published Online: Dec 31, 2020

Page range: 249 - 260

DOI: https://doi.org/10.2478/fman-2020-0019

Keywords
business models, management, entrepreneurship, micro-learning, ProBM

© 2020 Ludmiła Walaszczyk et al., published by Sciendo

This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.

Figure 1

Figure 2

Figure 3

Relative frequency of times chapters(Source: Author's own research)

Benefits flowing from the use of business models(Source: Author's own research)

Business Models for Management and Entrepreneurs as a Tool for Survival and Success

Published Online: Dec 31, 2020

Page range: 249 - 260

DOI: https://doi.org/10.2478/fman-2020-0019

Keywordsbusiness models, management, entrepreneurship, micro-learning, ProBM

© 2020 Ludmiła Walaszczyk et al., published by Sciendo

This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.

Figure 1

Figure 2

Figure 3

Relative frequency of times chapters(Source: Author's own research)

Benefits flowing from the use of business models(Source: Author's own research)

Keywords
business models, management, entrepreneurship, micro-learning, ProBM