Analysis of health warning signs on alcoholic beverage packaging using the eye-tracking method
Agnieszka Cholewa-Wójcik
Krakow University of Economics, Institute of Quality and Product Management SciencesKraków, Poland
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, Agnieszka Kawecka
Krakow University of Economics, Institute of Quality and Product Management SciencesKraków, Poland
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, Małgorzata Jarossová
Bratislava, University of Economics in Bratislava, Faculty of CommerceSlovak Republic
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and Joanna Wiażewicz
Rzeszow, Rzeszow University of Technology, Faculty of ManagementRzeszów, Poland
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Jul 18, 2024
About this article
Published Online: Jul 18, 2024
Page range: 104 - 117
Received: Nov 01, 2023
Accepted: May 01, 2024
DOI: https://doi.org/10.2478/emj-2024-0016
Keywords
© 2024 Agnieszka Cholewa-Wójcik et al., published by Sciendo
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
Cholewa-Wójcik, Agnieszka
Krakow University of Economics, Institute of Quality and Product Management SciencesKraków, Poland
Kawecka, Agnieszka
Krakow University of Economics, Institute of Quality and Product Management SciencesKraków, Poland
Jarossová, Małgorzata
Bratislava, University of Economics in Bratislava, Faculty of CommerceSlovak Republic
Wiażewicz, Joanna
Rzeszow, Rzeszow University of Technology, Faculty of ManagementRzeszów, Poland