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<p>Tourism is one of the substantially growing economic sectors in the Hunza valley of Pakistan. This tourism growth is attributable to factors that not only shape residents’ quality of life but also their tourism support. This paper posits that residents’ perception of tourism impact dimensions (social, economic, environmental, and cultural) influences residents’ quality of life, which in turn affects their support for tourism in the valley. The empirical analysis of data collected from 561 respondents shows social, economic, and cultural dimensions of tourism as significant positive predictors of residents’ quality of life. In turn, quality of life partially mediates tourism impact (economic, social, and cultural) on residents’ support for tourism. The paper also discusses practical implications and research limitations.</p>
</abstract>

Tourism is one of the substantially growing economic sectors in the Hunza valley of Pakistan. This tourism growth is attributable to factors that not only shape residents’ quality of life but also their tourism support. This paper posits that residents’ perception of tourism impact dimensions (social, economic, environmental, and cultural) influences residents’ quality of life, which in turn affects their support for tourism in the valley. The empirical analysis of data collected from 561 respondents shows social, economic, and cultural dimensions of tourism as significant positive predictors of residents’ quality of life. In turn, quality of life partially mediates tourism impact (economic, social, and cultural) on residents’ support for tourism. The paper also discusses practical implications and research limitations.

Tourism Impact Dimensions, Residents’ Quality of Life and Support for Tourism in Hunza Valley, Pakistan

European Journal of Tourism, Hospitality and Recreation

This work is licensed under the Creative Commons Attribution 4.0 International License.

Tourism is one of the substantially growing economic sectors in the Hunza valley of Pakistan. This tourism growth is attributable to factors that not only...

Tourism Impact Dimensions, Residents’ Quality of Life and Support for Tourism in Hunza Valley, Pakistan

Article Category: Research Article

Published Online: Jun 29, 2022

Page range: 195 - 209

Received: Aug 04, 2020

Accepted: Mar 09, 2020

DOI: https://doi.org/10.2478/ejthr-2021-0018

Keywords
Tourism, economic impact, social impact, cultural impact, environmental impact, quality of life, quality of life domains, support for tourism, Hunza valley

© 2022 Zaibunnisa Khan et al., published by Sciendo

This work is licensed under the Creative Commons Attribution 4.0 International License.

Tourism Impact Dimensions, Residents’ Quality of Life and Support for Tourism in Hunza Valley, Pakistan

Article Category: Research Article

Published Online: Jun 29, 2022

Page range: 195 - 209

Received: Aug 04, 2020

Accepted: Mar 09, 2020

DOI: https://doi.org/10.2478/ejthr-2021-0018

KeywordsTourism, economic impact, social impact, cultural impact, environmental impact, quality of life, quality of life domains, support for tourism, Hunza valley

© 2022 Zaibunnisa Khan et al., published by Sciendo

This work is licensed under the Creative Commons Attribution 4.0 International License.

Keywords
Tourism, economic impact, social impact, cultural impact, environmental impact, quality of life, quality of life domains, support for tourism, Hunza valley