Promoting Sustainable and Circular Plastics Use in Egipt with Implementation of Ecodesign Principles

Green Supply chain, Green Packaging, Eco-labels, and Eco-design strategies are concepts that are discussed frequently within scientific and political debates. Eco-design strategies for Lifecycle Design include the Eco-design Strategy wheel which presents eight Eco-design strategies: New concept development, Selection of low-impact materials, Reduction of materials usage, Optimization of production techniques, Optimization of distribution system, Reduction of impact during use, Optimization of initial lifetime, and Optimization of end-of-life system. This research investigates specifically the selection of low impact raw materials phase using the European Union as a benchmark to improve the Egyptian situation and aims to apply the closed loop cycle to the Egyptian Plastics Industry. Its goal is to enlight the way towards Sustainable and Circular economy system in Plastics manufacturing sector in Egypt while emphasizing the financial benefits from the Business and Marketing perspectives rather than the Environmental perspective only.