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Business Systems Research Journal
Volume 13 (2022): Issue 1 (June 2022)
Open Access
Customer-Centric Sales Forecasting Model: RFM-ARIMA Approach
Sanket Tanaji Londhe
Sanket Tanaji Londhe
and
Sushila Palwe
Sushila Palwe
| Oct 15, 2022
Business Systems Research Journal
Volume 13 (2022): Issue 1 (June 2022)
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Published Online:
Oct 15, 2022
Page range:
35 - 45
Received:
Dec 29, 2021
Accepted:
May 08, 2022
DOI:
https://doi.org/10.2478/bsrj-2022-0003
Keywords
Business Intelligence
,
Customer Analysis
,
Sales Forecasting
,
Exploratory Analysis
,
Segmentation
,
Decision Support System
,
Recency
,
Frequency & Monetary Value (RFM)
,
Auto-Regressive Integrated Moving Averages (ARIMA)
,
Long short-term memory (LSTM)
© 2022 Sanket Tanaji Londhe et al., published by Sciendo
This work is licensed under the Creative Commons Attribution 4.0 International License.
Sanket Tanaji Londhe
School of Computer Engineering and Technology MIT-World Peace University
Pune, India
Sushila Palwe
School of Computer Engineering and Technology MIT-World Peace University
Pune, India