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Balkan Journal of Interdisciplinary Research
Volume 11 (2025): Issue 1 (May 2025)
Open Access
Frugal Innovation - New Paradigm in Innovation Management
Ana Bisha
Ana Bisha
University of Tirana
Albania
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Bisha, Ana
May 19, 2025
Balkan Journal of Interdisciplinary Research
Volume 11 (2025): Issue 1 (May 2025)
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Published Online:
May 19, 2025
Page range:
35 - 47
DOI:
https://doi.org/10.2478/bjir-2025-0003
Keywords
frugal innovation
,
business
,
jugaad
,
competitiveness
,
emerging markets
© 2025 Ana Bisha, published by Sciendo
This work is licensed under the Creative Commons Attribution-NonCommercial 4.0 International License.
