1. bookVolume 3 (2013): Issue 3 (December 2013)
Journal Details
License
Format
Journal
eISSN
2674-4619
ISSN
2228-0596
First Published
18 Jun 2013
Publication timeframe
2 times per year
Languages
English
access type Open Access

Seeing the EU from Outside its Borders: Changing Images of Europe

Published Online: 31 Dec 2013
Volume & Issue: Volume 3 (2013) - Issue 3 (December 2013)
Page range: 3 - 12
Journal Details
License
Format
Journal
eISSN
2674-4619
ISSN
2228-0596
First Published
18 Jun 2013
Publication timeframe
2 times per year
Languages
English
Abstract

This paper outlines the importance of the studies of EU external perceptions in the Asia-Pacific region in the times of global multipolar redesign and an ongoing eurozone sovereign debt crisis. It links understanding of the concepts of EU external images and EU international ‘branding’ to the conduct of the EU’s foreign policy. The paper also details the methodology of the transnational comparative research project ‘The EU in the Eyes of Asia Pacific’ which informs all contributions to this Issue. The paper then presents those contributions which explore EU external perceptions in nine Asia-Pacific locations, members of the Asia-Europe Meeting (ASEM) process: China, Japan, South Korea, India, Singapore, Thailand, Australia, New Zealand, and Russia.

Keywords

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