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Applied Mathematics and Nonlinear Sciences
Volume 9 (2024): Issue 1 (January 2024)
Open Access
An in-depth analysis and prediction study of consumer buying behavior for digital marketing
Xiaoyan Ma
Xiaoyan Ma
School of Economics and Management, Shaanxi University of Science and Technology
Xi’an, China
Xi’an Siyuan College
Xi’an, China
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Ma, Xiaoyan
and
Peng Wang
Peng Wang
School of Economics and Management, Shaanxi University of Science and Technology
Xi’an, China
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Wang, Peng
Oct 09, 2024
Applied Mathematics and Nonlinear Sciences
Volume 9 (2024): Issue 1 (January 2024)
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Published Online:
Oct 09, 2024
Received:
May 18, 2024
Accepted:
Sep 02, 2024
DOI:
https://doi.org/10.2478/amns-2024-2814
Keywords
SICAS regression model
,
Nonparametric linear regression
,
SGD algorithm
,
Regression analysis
,
Purchase behavior
© 2024 Xiaoyan Ma et al., published by Sciendo
This work is licensed under the Creative Commons Attribution 4.0 International License.
