Research on optimization strategy of new media marketing of rural tourism under the background of “Internet+”

Published Online: May 03, 2024

Received: Apr 15, 2024

Accepted: Apr 20, 2024

DOI: https://doi.org/10.2478/amns-2024-1036

Keywords

Rural tourism, New media marketing platform, Fuzzy-C mean, Personalized recommendation, Consumer portrait

© 2024 Xi Ai, published by Sciendo

This work is licensed under the Creative Commons Attribution 4.0 International License.