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Social media management: Choose measures of success on Instagram

Dec 07, 2023

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Review of Socio-Economic Perspectives

Volume 8 (2023): Issue 4 (December 2023)

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Published Online: Dec 07, 2023

Page range: 1 - 16

Received: Sep 20, 2023

Accepted: Dec 04, 2023

DOI: https://doi.org/10.19275/rsep165

Keywords
digital marketing, online marketing communication, user engagement, vividness

© 2023 Daria Gunina., published by Sciendo

This work is licensed under the Creative Commons Attribution 4.0 International License.

Gunina, Daria

Faculty of Management, Prague University of Economics and BusinessPrague, Czech Republic

Language:: English

Publication timeframe:: 2 times per year
Journal Subjects:: Business and Economics, Political Economics, Microeconomics, Macroecomics, Economic Policy, Business Management, Management Accounting, Financial Controlling, Cost Calculation, Investment

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