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In order to implement a closed-loop system, which leads to a more responsible and efficient management of resources, the traditional principle of “take, use, throw away” has been gradually replaced by more sustainable circular economy principles in recent years. However, even if it is recognised that resources are limited and that the linear model is no longer viable, the tourism industry as a whole has not shown a clear and decisive shift towards a more circular tourism model. And it is circular economy solutions and circular economy principles applied in the tourism sector that would allow changing trends and reduce the use of natural resources, waste, and CO2 emissions. The aim of the research is to investigate the peculiarities of the application of circular economy principles in the tourism sector. The research was carried out in 12 establishments in the tourism sector using the qualitative research method of interviews. During the research, it was found that the “Reduce-Repeat-Recycle” (3R) principle is mostly applied in establishments providing hospitality and accommodation services based on the principles of the circular economy. The principles of the circular economy are applied in order to promote sustainability, solve environmental problems, optimize the use of resources, and reduce waste. However, despite the obvious benefits of circular economy practices, establishments also face challenges in their implementation.