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Journals
Proceedings of the International Conference on Business Excellence
Volume 11 (2017): Issue 1 (July 2017)
Open Access
Sustainability of financial professional services through marketing strategy- an empirical research
Adriana Dutescu
Adriana Dutescu
The Bucharest University of Economic Studies
Bucharest, Romania
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Dutescu, Adriana
,
Adriana Florina Popa
Adriana Florina Popa
The Bucharest University of Economic Studies
Bucharest, Romania
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Popa, Adriana Florina
,
Florin Dobre
Florin Dobre
The Bucharest University of Economic Studies
Bucharest, Romania
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Dobre, Florin
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Georgiana Oana Stanila
Georgiana Oana Stanila
The Bucharest University of Economic Studies
Bucharest, Romania
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Stanila, Georgiana Oana
Aug 26, 2017
Proceedings of the International Conference on Business Excellence
Volume 11 (2017): Issue 1 (July 2017)
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Published Online:
Aug 26, 2017
Page range:
121 - 130
DOI:
https://doi.org/10.1515/picbe-2017-0013
Keywords
marketing of services
,
sustainability
,
sustainable business
,
professional services
,
accounting
© 2017 Adriana Dutescu et al., published by De Gruyter Open
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.
