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South East European Journal of Economics and Business
Volume 12 (2017): Issue 1 (April 2017)
Open Access
Perceived Quality and Corporate Image in Mobile Services: The Role of Technical and Functional Quality
Vesna Babic-Hodovic
Vesna Babic-Hodovic
University of Sarajevo, School of Economics and Business
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Babic-Hodovic, Vesna
,
Maja Arslanagic-Kalajdzic
Maja Arslanagic-Kalajdzic
University of Sarajevo, School of Economics and Business
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Arslanagic-Kalajdzic, Maja
and
Amina Imsirpasic
Amina Imsirpasic
BH Telecom/Development department
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Imsirpasic, Amina
Jul 06, 2017
South East European Journal of Economics and Business
Volume 12 (2017): Issue 1 (April 2017)
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Published Online:
Jul 06, 2017
Page range:
114 - 125
DOI:
https://doi.org/10.1515/jeb-2017-0011
Keywords
mobile services
,
technical service quality
,
SERVPERF
,
perceived image
© 2017 South East European Journal of Economics and Business
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.