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The effect of tourists’ perceptions of a tourism product on memorable travel experience: Implications for destination branding

Eddy K. Tukamushaba

Eddy K. Tukamushaba

International Hospitality Management, Stenden University QatarState of Qatar
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Tukamushaba, Eddy K.
, 
Honggen Xiao

Honggen Xiao

School of Hotel and Tourism ManagementChina
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Xiao, Honggen
 and 
Adele Ladkin

Adele Ladkin

International Centre for Tourism & Hospitality Research, School of Tourism, Bournemouth UniversityPoole, United Kingdom
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Ladkin, Adele
  
May 26, 2016
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Published Online: May 26, 2016
Page range: 2 - 12
Received: Oct 20, 2014
Accepted: Feb 22, 2015
DOI: https://doi.org/10.1515/ejthr-2016-0001
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© 2016
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.
Tukamushaba, Eddy K.
International Hospitality Management, Stenden University QatarState of Qatar
Xiao, Honggen
School of Hotel and Tourism ManagementChina
Ladkin, Adele
International Centre for Tourism & Hospitality Research, School of Tourism, Bournemouth UniversityPoole, United Kingdom
Language:
English
Publication timeframe:
2 times per year
Journal Subjects:
Business and Economics, Business Management, Business Management, other, Industries, Tourism, Hospitality, Travel, Event Industry, Leisure Industry, Sports and Recreation, Sports and Recreation, other
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