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Strengthening Sustainability in Entrepreneurship Education -Implications for Shifting Entrepreneurial Thinking Towards Sustainability at Universities

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By developing innovative solutions to social and environmental problems, sustainable ventures carry great potential. Entrepreneurship which focuses especially on new venture creation can be developed through education and universities, in particular, are called upon to provide an impetus for social change. But social innovations are associated with certain hurdles, which are related to the multi-dimensionality, i.e. the tension between creating social, environmental and economic value and dealing with a multiplicity of stakeholders. The already complex field of entrepreneurship education has to face these challenges. This paper, therefore, aims to identify starting points for the integration of sustainability into entrepreneurship education. To pursue this goal experiences from three different project initiatives between the partner universities: Lapland University of Applied Sciences, FH Aachen University of Applied Sciences and Turiba University are reflected and findings are systematically condensed into recommendations for education on sustainable entrepreneurship.