“Tell Me Where You Shop, and I Will Tell You Who You Are”: Czech Shopper Profiles According to Traditional, Large-Scale and Alternative Retail Options

Pubblicato online: 17 ott 2018

Pagine: 186 - 198

Ricevuto: 19 set 2017

Accettato: 27 mar 2018

DOI: https://doi.org/10.2478/mgr-2018-0015

Parole chiave

retail formats, alternative food networks, shopper profiles, Czech Republic

© 2018 Jana Spilková, published by Sciendo

This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License.