This article offers an anthropological and ethnographic perspective on how the COVID-19 pandemic affected and shaped rural community social behaviour in Kayo village during Japan’s first official state of emergency, April 7th to May 6th, 2020. It draws from observations and informal conversations with villagers during this period. First, it discusses the researcher’s experience of living in a rural village in northern Okinawa during the state of emergency and addresses the position of the ethnographer during the pandemic. It explores the Japanese concept of