<abstract xmlns="http://www.w3.org/1999/xhtml">

<bold>Subject and purpose of work:</bold> The article’s goal was to discuss consumers’ preferences as to product delivery methods on the e-commerce market. Detailed goals were to identify the delivery methods chosen most often, and to indicate factors determining such decisions and their associations with selected variables.
<bold>Materials and methods</bold>: An on-line questionnaire survey was conducted among 302 respondents. The questionnaire served as a measurement tool. Associations between variables were studied in a series of analyses employing Pearson’s χ2 tests, and comparative analysis was made using Mann- Whitney U tests.
<bold>Results</bold>: InPost parcel lockers proved to be the most popular method to deliver products purchased online. Among the factors determining the choice of the delivery method, those valued most included delivery price, parcel collection flexibility, and no need to wait for a courier at home. Statistical associations were noted between the place of residence and frequency of online shopping, and the delivery methods chosen most often.
<bold>Conclusions:</bold> The study results are useful for companies offering deliveries on the e-commerce market. They provide valuable information concerning popularity of particular methods, as well as factors determining decisions to choose various delivery methods on the e-commerce market.
</abstract>

Subject and purpose of work: The article’s goal was to discuss consumers’ preferences as to product delivery methods on the e-commerce market. Detailed goals were to identify the delivery methods chosen most often, and to indicate factors determining such decisions and their associations with selected variables.
Materials and methods: An on-line questionnaire survey was conducted among 302 respondents. The questionnaire served as a measurement tool. Associations between variables were studied in a series of analyses employing Pearson’s χ2 tests, and comparative analysis was made using Mann- Whitney U tests.
Results: InPost parcel lockers proved to be the most popular method to deliver products purchased online. Among the factors determining the choice of the delivery method, those valued most included delivery price, parcel collection flexibility, and no need to wait for a courier at home. Statistical associations were noted between the place of residence and frequency of online shopping, and the delivery methods chosen most often.
Conclusions: The study results are useful for companies offering deliveries on the e-commerce market. They provide valuable information concerning popularity of particular methods, as well as factors determining decisions to choose various delivery methods on the e-commerce market.

Consumers’ Preferences as to Product Delivery Methods on the E-Commerce Market

Department of Development Policy and Marketing

Economic and Regional Studies / Studia Ekonomiczne i Regionalne

This work is licensed under the Creative Commons Attribution 4.0 International License.

Subject and purpose of work: The article’s goal was to discuss consumers’ preferences as to product delivery methods on the e-commerce market. Detailed goals...

Consumers’ Preferences as to Product Delivery Methods on the E-Commerce Market

Pubblicato online: 29 dic 2022

Pagine: 519 - 532

Ricevuto: 01 nov 2022

Accettato: 01 nov 2022

DOI: https://doi.org/10.2478/ers-2022-0035

Parole chiave
Internet, consumer, preferences, e-commerce, delivery

© 2022 Marzena Lemanowicz et al., published by Sciendo

This work is licensed under the Creative Commons Attribution 4.0 International License.

Consumers’ Preferences as to Product Delivery Methods on the E-Commerce Market

Pubblicato online: 29 dic 2022

Pagine: 519 - 532

Ricevuto: 01 nov 2022

Accettato: 01 nov 2022

DOI: https://doi.org/10.2478/ers-2022-0035

Parole chiaveInternet, consumer, preferences, e-commerce, delivery

© 2022 Marzena Lemanowicz et al., published by Sciendo

This work is licensed under the Creative Commons Attribution 4.0 International License.

Parole chiave
Internet, consumer, preferences, e-commerce, delivery