<abstract xmlns="http://www.w3.org/1999/xhtml"><p>This paper presents an analysis of the current state of the use of digital technologies by the categorized hotel accommodation providers in the Municipality of Bar. The concept of SMART tourism and the use of digital technologies in tourism implies networking of tourist content throughout the country towards getting “smart experience” from local community and creating “smart business ecosystem”. Hotels at the locations need to take advantage of new technologies and include various business, sociocultural, psychological and educational components. Following was analysed: the quality of the internet presence, the level of networking with the local tourist businesses, the use of logistic innovations in tourism and the intensity of the use of social networks. The goal was to identify the level of current digital recognition and the degree of use of information technologies to point out the unused potential for the development of entrepreneurship in the hotel industry.</p></abstract>

This paper presents an analysis of the current state of the use of digital technologies by the categorized hotel accommodation providers in the Municipality of Bar. The concept of SMART tourism and the use of digital technologies in tourism implies networking of tourist content throughout the country towards getting “smart experience” from local community and creating “smart business ecosystem”. Hotels at the locations need to take advantage of new technologies and include various business, sociocultural, psychological and educational components. Following was analysed: the quality of the internet presence, the level of networking with the local tourist businesses, the use of logistic innovations in tourism and the intensity of the use of social networks. The goal was to identify the level of current digital recognition and the degree of use of information technologies to point out the unused potential for the development of entrepreneurship in the hotel industry.

Analysis of the Use of Digital Technologies in Montenegro’s Tourist offer on the Example of a Hotels in Bar

Faculty for Business Economics and Law Bar

ECONOMICS

This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License.

This paper presents an analysis of the current state of the use of digital technologies by the categorized hotel accommodation providers in the Municipality of...

Analysis of the Use of Digital Technologies in Montenegro’s Tourist offer on the Example of a Hotels in Bar

Pubblicato online: 04 lug 2019

Pagine: 119 - 125

Ricevuto: 29 apr 2019

Accettato: 27 mag 2019

DOI: https://doi.org/10.2478/eoik-2019-0010

Parole chiave
tourism, digital technology, accounting, innovations, entrepreneurship, information management

© 2019 Ivana Tomašević et al., published by Sciendo

This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License.

Analysis of the Use of Digital Technologies in Montenegro’s Tourist offer on the Example of a Hotels in Bar

Pubblicato online: 04 lug 2019

Pagine: 119 - 125

Ricevuto: 29 apr 2019

Accettato: 27 mag 2019

DOI: https://doi.org/10.2478/eoik-2019-0010

Parole chiavetourism, digital technology, accounting, innovations, entrepreneurship, information management

© 2019 Ivana Tomašević et al., published by Sciendo

This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License.

Parole chiave
tourism, digital technology, accounting, innovations, entrepreneurship, information management