Navigating Corporate Responsibility: Unveiling the ‘Purpose’ as the Fourth P in Elkington’s 3Ps Model

Pubblicato online: 26 feb 2024

Pagine: 1 - 23

Ricevuto: 03 dic 2023

Accettato: 26 dic 2023

DOI: https://doi.org/10.2478/crdj-2023-0005

Parole chiave

4Ps, purpose, people, planet, profit, socio-economic view, social impact, environmental impact, Elkington’s model

© 2023 Mislav Ante Omazić, published by Sciendo

This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.