Research and application of Augmented Reality Technology and digital media Technology in mobile visual media

With the wide application of digital media technology and augmented reality, in order to enhance the design experience of mobile visual media design. This paper uses domain processing, point processing, big picture processing and model processing in numerical algorithms, construction of visual media images based on additive and multiplicative models, integrating the SOR model with the EDT model, build PLS model. Depending on the interactivity, patios-temporal fixity and degree of immersion of the virtual object, analyze the results of PLS experience conceptual model construction by combining system characteristics and cognitive elements of mobile visual media design. To explore the mechanisms by which digital media technologies and augmented reality technologies influence the design factors of mobile visual media, and evaluate the measurement model and structural model. The results of the evaluation found that accuracy 0.325, flexibility 0.472 and completeness 0.328 positively and significantly influenced information quality (R=0.697), system quality (R=0.52) and service quality (R=0.741). The system quality, information quality and service quality of the mobile visual media design products are guaranteed.