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Research on data visualisation strategies for online information dissemination based on user experience

Xiong Wei

Xiong Wei

School of Convergent Media, Sichuan University of Media and CommunicationsChengdu, China
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Wei, Xiong
  
03 feb 2025
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Pubblicato online: 03 feb 2025
Ricevuto: 23 set 2024
Accettato: 31 dic 2024
DOI: https://doi.org/10.2478/amns-2025-0031
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© 2025 Xiong Wei, published by Sciendo
This work is licensed under the Creative Commons Attribution 4.0 International License.

Figure 1.

Color collocation is counted in different chart types
Color collocation is counted in different chart types

Figure 2.

The notation is marked by the score statistics on different chart types
The notation is marked by the score statistics on different chart types

Figure 3.

The mean of the task error
The mean of the task error

Figure 4.

Task completion time mean
Task completion time mean

Figure 5.

The mean of the task load index
The mean of the task load index

The linear regression analysis of recognition is (n= 120)

Constant Color collocation Sign mark Dynamic effect Chart type
Nonnormal coefficient B 3.413 1.333 0.663 0.295 -0.099
S.E. 0.32 0.18 0.104 0.3 0.135
Normal factor Beta -- 0.491 0.488 0.052 -0.07
t 10.632 6.593 5.707 1.003 -0.715
P -0.000** -0.000** -0.000** 0.379 0.54
VIF -- 1.103 1.335 1.391 1.077
R2 0.387
Adjust R2 0.364
F F (4,127)=17.856,p=0.000

The Welch variance analysis result of the symbol tag variable

Color collocation Welch F P
0.0(n=42) 1.0(n=78) 2.0(n=42)
Awareness 4.28 3.64 5.42 39.58 0.000**
Memory degree 3.97 2.58 5.19 85.363 0.000**

Pearson correlation analysis

Awareness Memory degree
Sign mark Correlation coefficient 0.427** 0.368**
p 0 0
Color collocation Correlation coefficient ** 0.166
p 0 0.167
Dynamic effect Correlation coefficient -0.235* -0.098
p -0.015 0.477
Chart type Correlation coefficient -0.055 -0.096
p 0.671 0.406

The total score value is analyzed by m estimation

Gender Huber m estimates a Tugki double right b Hampel m estimation c Andrew wave d
Awareness Male 9.42 9.47 9.53 9.55
Female 9.58 9.61 9.65 9.7
Memory degree Male 7.08 6.99 6.98 6.96
Female 7.7 7.64 7.69 7.69

Two pairs of comparison between the time of the task

Mean difference 95% confidence interval
Information Alarm mode(I) Alarm mode(J) (I-J) S.E. Sig. Low Up
2 term Pie Line 1.528 1.783 0.837 -2.973 6.076
Bar 1.059 1.783 0.968 -3.48 5.58
Line Pie -1.557 1.783 0.819 -6.046 2.968
Bar -0.481 1.783 1.066 -5.003 4.055
Bar Pie -1.039 1.783 0.98 -5.565 3.456
Line 0.495 1.783 1.054 -4.046 5.013
4 term Pie Line 5.282 1.783 0.007 0.745 9.813
Bar 4.679 1.783 0.04 0.137 9.205
Line Pie -5.302 1.783 0.053 -9.81 -0.732
Bar -0.559 1.783 1.018 -5.1 3.958
Bar Pie -4.699 1.783 0.034 -9.233 -0.153
Line 0.57 1.783 1.052 -3.965 5.13
8 term Pie Line 13.634 1.783 0.024 9.105 18.175
Bar 8.224 1.783 -0.021 3.698 12.746
Line Pie -13.63 1.783 -0.012 -18.159 -9.12
Bar -5.408 1.783 0.02 -9.994 -0.884
Bar Pie -8.239 1.783 -0.003 -12.753 -3.677
Line 5.44 1.783 0.036 0.887 9.987

The two pairs of the task load index are compared

Mean difference 95% confidence interval
Alarm mode(I) Alarm mode(J) (I-J) S.E. Sig. Lower limit Upper limit
Pie chart Line diagram 1.555 0.473 0.014 0.546 2.577
Bar chart -0.282 0.473 -0.001 0.264 2.303
Line diagram Pie chart -1.574 0.473 -0.013 -2.574 -0.58
Bar chart 0.246 0.473 0.649 -1.268 -0.273
Bar chart Pie chart -1.314 0.473 0.012 -2.342 5.477
Line diagram 0.259 0.473 0.616 -0.738 1.297

The two pairs of the task error are compared

Mean difference 95% confidence interval
Information Alarm mode(I) Alarm mode(J) (I-J) S.E. Sig. Low Up
2 term Pie Line -0.034 0.109 0.995 -0.283 0.237
Bar -0.021 0.109 1.001 -0.342 0.202
Line Pie 0.04 0.109 1.049 -0.209 0.313
Bar -0.017 0.109 1.035 -0.322 0.25
Bar Pie 0.045 0.109 0.976 -0.187 0.338
Line 0 0.109 1.052 -0.211 0.314
4 term Pie Line -0.54 0.109 -0.028 -0.863 -0.298
Bar -0.26 0.109 0.043 -0.526 -0.009
Line Pie 0.56 0.109 -0.036 0.335 0.824
Bar -0.316 0.109 0.003 0.028 0.535
Bar Pie 0.286 0.109 0.047 -0.013 0.58
Line 0.323 0.109 0.047 -0.562 0.005
8 term Pie Line 0.349 0.109 -0.015 0.069 0.61
Bar 0.736 0.109 0.028 0.415 0.945
Line Pie -0.374 0.109 -0.035 -0.632 -0.076
Bar 0.344 0.109 -0.007 0.101 0.596
Bar Pie -0.699 0.109 0 -0.979 -0.438
Line -0.385 0.109 -0.035 -0.619 -0.1

Test analysis of color matching variables

Color collocation t P
0.0(n=42) 1.0(n=78)
Awareness 3.73 4.95 -5.237 0.000**
Memory degree 3.65 4.09 -1.921 0.056

The linear regression analysis of memory (n= 120)

Constant Color collocation Sign mark Dynamic effect Chart type
Nonnormal coefficient B 3.576 0.48 0.674 0.534 -0.156
S.E. 0.418 0.235 0.144 0.357 0.173
Normal factor Beta -- 0.13 0.498 0.185 -0.094
t 9.277 1.986 4.836 1.725 -0.946
P 0.000** 0.076 0.000** 0.115 0.398
VIF -- 1.064 1.356 1.386 1.03
R2 0.181
Adjust R2 0.152
F F (4,123)=6.134,p=0.000
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