The impact of multichannel integration of service quality and customer experience on repurchase intention based on data mining

Pubblicato online: 05 nov 2024

Ricevuto: 21 giu 2024

Accettato: 09 ott 2024

DOI: https://doi.org/10.2478/amns-2024-3058

Parole chiave

Data mining, Multiple regression analysis, Data visualization, Repurchase willingness

© 2024 Enxi Liu, published by Sciendo

This work is licensed under the Creative Commons Attribution 4.0 International License.