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The Kano Model Use to Evaluate the Perception of Intelligent and Active Packaging of Slovak Customers

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24 mars 2018
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Erika, Loučanová
Technical University in Zvolen, The Faculty of Wood Sciences and Technologies, Department of marketing, trade and world forestry
Martina, Nosálová
Technical University in Zvolen, The Faculty of Wood Sciences and Technologies, Department of marketing, trade and world forestry
Ján, Parobek
Technical University in Zvolen, The Faculty of Wood Sciences and Technologies, Department of marketing, trade and world forestry
Dopico, Ana
University of VigoPontevedra, Spain