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Challenge in China's Digital Music Industry: How the Protection of Music Copyright Causes Oligopoly

   | 13 avr. 2022
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Figure 1

The number of newly founded digital music companies in China had experienced a sharp growth in 2005, and then dropped to zero in the following years due to the difficulties to obtain music copyright and strategies adopted by the large companies to eliminate competition in the market.
The number of newly founded digital music companies in China had experienced a sharp growth in 2005, and then dropped to zero in the following years due to the difficulties to obtain music copyright and strategies adopted by the large companies to eliminate competition in the market.

Figure 2

TME's digital albums market share had reached 94.5% in 2020, and Netease's digital albums market share was 4.3%. TME and Netease together owned nearly 98.8% of the exclusive copyright in the market in the form of digital albums, while there was only1.2% left for other relatively smaller companies.
TME's digital albums market share had reached 94.5% in 2020, and Netease's digital albums market share was 4.3%. TME and Netease together owned nearly 98.8% of the exclusive copyright in the market in the form of digital albums, while there was only1.2% left for other relatively smaller companies.

Figure 3

TME had the highest digital music downloads market shares of 66% in 2016, and Netease's digital music downloads market shares were 18%, which was the second-highest. Digital music companies’ music downloads market shares were approximately proportional to the amount of music copyright they owned. That is to say, the amount of copyright owned directly reflects a company's competitiveness in the market.
TME had the highest digital music downloads market shares of 66% in 2016, and Netease's digital music downloads market shares were 18%, which was the second-highest. Digital music companies’ music downloads market shares were approximately proportional to the amount of music copyright they owned. That is to say, the amount of copyright owned directly reflects a company's competitiveness in the market.