1. bookVolume 59 (2021): Edition 2 (June 2021)
Détails du magazine
License
Format
Magazine
eISSN
2217-3668
Première parution
15 Apr 2014
Périodicité
4 fois par an
Langues
Anglais
access type Accès libre

Corporate Social Responsibility in Contemporary Organizations: Evidence from Serbian Processing Industry

Publié en ligne: 14 Dec 2021
Volume & Edition: Volume 59 (2021) - Edition 2 (June 2021)
Pages: 227 - 241
Reçu: 25 Nov 2020
Accepté: 28 Feb 2021
Détails du magazine
License
Format
Magazine
eISSN
2217-3668
Première parution
15 Apr 2014
Périodicité
4 fois par an
Langues
Anglais
Abstract

Corporate social responsibility (CSR), as a concept that tackles economic, social, and environmental dimensions of business, becomes more and more implemented in companies all around the world. There are different effects that CSR can have on business performance, but it is generally accepted that CSR is related to positive outcomes in business organizations. Also, CSR is a concept that can be understood as a way of reaching sustainable development in the future. This paper aims to investigate the level of the implementation of CSR in Serbia, concerning large companies in the processing industry. The methodology used in the paper obtains exploration of theoretical sources, but also the analysis of primary empirical data gathered in Serbia, in the period from November 2019 until June 2020. The authors designed a questionnaire to explore the state of the art of CSR in Serbia, in business organizations, based on previous successful empirical research. Descriptive statistics, factor analysis, Mann-Whitney, and Kruskal Wallis tests were used to investigate the CSR on the sample of 73 large companies in Serbia’s processing industry. The analyses were made in SPSS software. The results point to the relatively high level of CSR activities in Serbian processing companies, and to the fact that modern companies understand the need of reaching more diversified goals than just economic ones in their business.

Keywords

JEL Classification

Aguilera-Caracuel, J., Guerrero-Villegas, J., & García-Sánchez, E. (2017). Reputation of multinational companies. European Journal of Management and Business Economics, 26(3), 329-346. Doi: https://doi.org/10.1108/EJMBE-10-2017-01910.1108/EJMBE-10-2017-019 Search in Google Scholar

Berber, N., Slavić, A., & Aleksić, M. (2019a). The relationship between corporate social responsibility and corporate governance. Ekonomika, 65(3), 1-12. Doi: https://doi.org/10.5937/ekonomika1903001B10.5937/ekonomika1903001B Search in Google Scholar

Berber, N., Aleksić, M., & Slavić, A. (2019b). The relationship between corporate social responsibility and organizational performances: the proposal for research framework. 50th International Scientific Conference on the Contemporary Economic Trends: Technological Development and Challenges of Competitiveness. Faculty of Economics, University of Niš, held on 18 October 2019, pp.139-148. Search in Google Scholar

Carroll, A. B. (2016). Carroll’s pyramid of CSR: taking another look. International Journal of Corporate Social Responsibility, 1(1), 1-8. Doi: https://doi.org/10.1186/s40991-016-0004-610.1186/s40991-016-0004-6 Search in Google Scholar

Čelić, I. (2019). The corporate social responsibility in Serbian hospitality industry. Economics of Sustainable Development, 3(2), 21-28. Doi: https://doi.org/10.5937/ESD1902021C10.5937/ESD1902021C Search in Google Scholar

Dahlsrud, A. (2008). How corporate social responsibility is defined: an analysis of 37 definitions. Corporate Social Responsibility and Environmental Management, 15(1), 1-13. Doi: https://doi.org/10.1002/csr.13210.1002/csr.132 Search in Google Scholar

Dakduk, S., González, &., & Portalanza, A. (2019). Learn about structural equation modeling in smartPLS with data from the customer behavior in electronic commerce study in Ecuador (2017). London, United Kingdom: SAGE Publications, Ltd. Doi: https://dx.doi.org/10.4135/978152649820510.4135/9781526498205 Search in Google Scholar

Dragičević-Radičević, T., Stanojević, L., Milanović, V., Katanić, Z., & Todosijević-Lazović, S. (2020). Corporate social responsibility and new technologies in food industry, the public perception: Case study of Vojvodina. Ekonomika poljoprivrede, 67(2), 329-343. Doi: https://doi.org/10.5937/ekoPolj2002329D10.5937/ekoPolj2002329D Search in Google Scholar

Đorđević, B., Ivanović-Đukić, M., & Lepojević, V. (2017). Relationship of ages and gender of the employees in organisations in the Republic of Serbia and their job satisfaction. Economic Themes, 55(2), 263-280. Doi: https://doi.org/10.1515/ethemes-2017-001510.1515/ethemes-2017-0015 Search in Google Scholar

European Commission. (2020). Corporate social responsibility & Responsible business conduct. Available on: https://ec.europa.eu/growth/industry/sustainability/corporate-social-responsibility_en (Accessed on 20/11/2020). Search in Google Scholar

Fatma, M., Rahman, Z., & Khan, I. (2014). Multi-item stakeholder based scale to measure CSR in the banking industry. International Strategic Management Review, 2(1), 9-20. Doi: https://doi.org/10.1016/j.ism.2014.06.00110.1016/j.ism.2014.06.001 Search in Google Scholar

Gavrilović, Z., & Maksimović, M. (2018). Green innovations in the tourism sector. Strategic Management, 23(1), 36-42. Doi: https://doi.org/10.5937/StraMan1801036G10.5937/StraMan1801036G Search in Google Scholar

Godos-Díez, J. L., Cabeza-García, L., & Fernández-González, C. (2018). Relationship between corporate social responsibility (CSR) and internationalisation strategies: a descriptive study in the Spanish context. Administrative Sciences, 8(4), 57. Doi: https://doi.org/10.3390/admsci804005710.3390/admsci8040057 Search in Google Scholar

Grubor, A., Berber, N., Aleksić, M., & Bjekić, R. (2020). The influence of corporate social responsibility on organizational performances: A research in AP Vojvodina. Anali Ekonomskog fakulteta u Subotici, 56(43), 3-13. Doi: https://doi.org/10.5937/AnEkSub2001003G10.5937/AnEkSub2001003G Search in Google Scholar

Ivanović-Đukić, M. (2011). The promotion of corporate social responsibility in Serbia. Sociologija, 53(1), 21-42. Doi: https://doi.org/10.2298/SOC1101021I10.2298/SOC1101021I Search in Google Scholar

Ivanovic-Đukić, M., & Lepojević, V. (2015). Corporate social responsibility and firm efficiency in Serbia. Engineering Economics, 26(5), 551-559. Search in Google Scholar

Jovanović, M. (2017). Corporate social responsibility as a determinant of sustainability. Economics of Sustainable Development, 1(1), 93-107. Search in Google Scholar

Krstić, N., Trbović, A., & Drašković, B. (2018). Evaluating the strategic approach to CSR in Serbia. Teme, 42(2), 503-521. Search in Google Scholar

Kostić, M., Ratković, M., & Forlani, F. (2019). Eco-hotels as an example of environmental responsibility and innovation in savings in the hotel industry. Hotel and Tourism Management, 7(2), 47-56. Doi: https://doi.org/10.5937/menhottur1902047K10.5937/menhottur1902047K Search in Google Scholar

Lee, E. M., Park, S. Y., & Lee, H. J. (2013). Employee perception of CSR activities: Its antecedents and consequences. Journal of Business Research, 66(10), 1716-1724. Doi: https://doi.org/10.1016/j.jbusres.2012.11.00810.1016/j.jbusres.2012.11.008 Search in Google Scholar

Liczmańska-Kopcewicz, K., Mizera, K., & Pypłacz, P. (2019). Corporate social responsibility and sustainable development for creating value for FMCG sector Enterprises. Sustainability, 11(20), 5808. Doi: https://doi.org/10.3390/su1120580810.3390/su11205808 Search in Google Scholar

Marković, M., Krstić, B., & Rađenović, T. (2020). Circular economy and sustainable development. Economics of Sustainable Development, 4(1), 1-9. Doi: https://doi.org/10.5937/ESD2001001M10.5937/ESD2001001M Search in Google Scholar

Marzouk, M., & Elkadi, M. (2016). Estimating water treatment plants costs using factor analysis and artificial neural networks. Journal of Cleaner Production, 112, 4540-4549. Doi: https://doi.org/10.1016/j.jclepro.2015.09.01510.1016/j.jclepro.2015.09.015 Search in Google Scholar

Moon, J. (2007). The contribution of corporate social responsibility to sustainable development. Sustainable Development, 15(5), 296-306. Doi: https://doi.org/10.1002/sd.34610.1002/sd.346 Search in Google Scholar

Rettab, B., Brik, A. B., & Mellahi, K. (2009). A study of management perceptions of the impact of corporate social responsibility on organisational performance in emerging economies: the case of Dubai. Journal of Business Ethics, 89(3), 371-390. Doi: https://doi.org/10.1007/s10551-008-0005-910.1007/s10551-008-0005-9 Search in Google Scholar

Saeidi, S. P., Sofian, S., Saeidi, P., Saeidi, S. P., & Saaeidi, S. A. (2015). How does corporate social responsibility contribute to firm financial performance? The mediating role of competitive advantage, reputation, and customer satisfaction. Journal of Business Research, 68(2), 341-350. Doi: https://doi.org/10.1016/j.jbusres.2014.06.02410.1016/j.jbusres.2014.06.024 Search in Google Scholar

Sekulić, V., & Pavlović, M. (2018). Corporate social responsibility in relations with social community: Determinants, development, management aspects. Ekonomika, 64(4), 59-69. Doi: https://doi.org/10.5937/ekonomika1804057S10.5937/ekonomika1804057S Search in Google Scholar

Simić, I., & Ivanović-Đukić, M. (2013). Društvena odgovornost i ponašanje zaposlenih. Ekonomski fakultet Niš. Search in Google Scholar

Stanković, Lj., Radenković-Jocić, D., & Đukić, S. (2007). Unapređenje poslovne konkuretnosti. Ekonomske teme, 41(4), 86-87. Search in Google Scholar

Timbate, L., & Park, C. (2018). CSR performance, financial reporting, and investors’ perception on financial reporting. Sustainability, 10(2), 522. Doi: https://doi.org/10.3390/su1002052210.3390/su10020522 Search in Google Scholar

Turker, D. (2009). Measuring corporate social responsibility: A scale development study. Journal of Business Ethics, 85(4), 411-427. Doi: https://doi.org/10.1007/s10551-008-9780-610.1007/s10551-008-9780-6 Search in Google Scholar

Vukadinović, S., & Ješić, J. (2019). Green jobs - potential for employment in the Republic of Serbia. Anali Ekonomskog fakulteta u Subotici, 54(41), 115-129. Doi: https://doi.org/10.5937/AnEkSub1941115V10.5937/AnEkSub1941115V Search in Google Scholar

Vuković, A., Miletić, L. Z., Ćurčić, R., Ničić, M., & Mitrović, N. (2020a). Employees ‘Perception of CSR in a Specific Post-Socialist Context: The Case of Serbia. Journal of East European Management Studies, 25(1), 55-83. Doi: https://doi.org/10.5771/0949-6181-2020-1-5510.5771/0949-6181-2020-1-55 Search in Google Scholar

Vuković, A., Miletić, L., Čurčić, R., & Ničić, M. (2020b). Consumers’ perception of CSR motives in a post-socialist society: The case of Serbia. Business Ethics: A European Review, 29(3), 528-543. Doi: https://doi.org/10.1111/beer.1227110.1111/beer.12271 Search in Google Scholar

Articles recommandés par Trend MD

Planifiez votre conférence à distance avec Sciendo