Innovation and Practice of Enterprise Short Video Operation and Management Mode in Melting Media Environment
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05 août 2024
À propos de cet article
Publié en ligne: 05 août 2024
Reçu: 03 avr. 2024
Accepté: 01 juil. 2024
DOI: https://doi.org/10.2478/amns-2024-2019
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© 2024 Yueji Wang et al., published by Sciendo
This work is licensed under the Creative Commons Attribution 4.0 International License.
Wang, Yueji
School of Media Convergence, Chongqing College of International Business and EconomicsChongqing, China
Degree of Doctor of Business Administration, Pathumthani UniversityThailand
Liu, Yanling
Degree of Doctor of Business Administration, Pathumthani UniversityThailand
Chongqing Medical UniversityChongqing, China
Feng, Lei
School of Media Convergence, Chongqing College of International Business and EconomicsChongqing, China
DOCTOR OF PHILOSOPHY (Economics), Universiti Sains MalaysiaMalaysia
Cao, Wenyang
School of Marxism, Guangxi UniversityGuangxi, China
Bhowbhandee, Chanad
Pathumthani UniversityThailand
Li, Yuelin
School of Media Convergence, Chongqing College of International Business and EconomicsChongqing, China