A Study on the Enhancement Strategies of Physical Education Teaching in Colleges and Universities Based on the Kano Model

Physical education (PE) within higher education plays a crucial role in fostering moral integrity among students. However, traditional approaches in PE have often struggled to align with student needs, leading to suboptimal educational outcomes. To address these challenges, this study employs and refines the Kano model to better analyze and categorize student needs in PE classrooms. By adopting mixed class analysis, the ambiguity typically associated with classifying needs in the conventional Kano model is significantly reduced. This refinement allows for a more nuanced consideration of various demand elements. Utilizing the Better-Worse coefficient, the study evaluates the influence of distinct educational needs on student satisfaction within courses. This analysis facilitates the identification of specific types of needs. For instance, in a controlled study focusing on basketball training, the application of the revised Kano model yielded notable improvements in students’ basketball skills. Specifically, scores for the 5-step backward shot increased from 12.55 to 15.97, and scores for the marching shot rose from 8.64 to 11.04. Additional enhancements were observed in the marching pass and half-court folding dribble, improving by 2 and 4 points, respectively. Furthermore, the basketball theory scores of students in the experimental group surpassed those of the control group by 7.92 points, with classroom satisfaction ratings also averaging 2.2 points higher. These findings underscore the substantial impact of the enhanced Kano model on improving basketball skills, theoretical understanding, and overall classroom satisfaction, highlighting its efficacy in tailoring PE curricula to meet student needs more effectively.