Marketing Mix and Tourism Destination Image: The Study of Destination Bled, Slovenia

Publié en ligne: 30 nov. 2016

Pages: 209 - 223

Reçu: 14 mai 2016

Accepté: 29 sept. 2016

DOI: https://doi.org/10.1515/orga-2016-0019

Mots clés

Bled, image, marketing

© 2016 Urška Binter et al., published by De Gruyter Open

This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.