Accès libre

Big Data in Market Research: Why More Data Does Not Automatically Mean Better Information

  
28 oct. 2016
À propos de cet article

Citez
Télécharger la couverture

Fenn, Jackie (1995): The Microsoft System Software Hype Cycle Strikes Again Search in Google Scholar

Gaffert P., Bosch V., Meinfelder, F. (2016): “Interactions and squares. Don’t transform, just impute!,” Conference Paper, Joint Statistical Meetings, Chicago Search in Google Scholar

http://www.ibmbigdatahub.com/infographic/four-vs-big-data Search in Google Scholar

http://fivethirtyeight.blogs.nytimes.com/2012/11/10/which-polls-fared-best-and-worst-inthe-2012-presidential-race/?_r=0 Search in Google Scholar