<abstract xmlns="http://www.w3.org/1999/xhtml">

<p>The present article studies the importance of new technologies connected with today’s business environment. From small businesses to corporations, companies are adapting to new high-tech solutions to increase efficiency, productivity, and customer engagement. The increasing use of artificial intelligence, automation, and other digital media is changing the way businesses are conducted. One of the most significant advantages of technology in business is efficiency. Process automation and the use of advanced software can help companies to reduce costs and to optimize their operations. Technology can also improve the quality of products and services through the use of digital testing and quality control tools. Technological innovations such as artificial intelligence, blockchain, and the Internet of Things have made process automation possible and given companies new ways to manage their operations and expand their businesses. The authors highlighted the latest literature related to the analyzed fields, and at the same time, VOSviewer was used as a reinforcement and literature’ tool for the chosen keywords.</p>
</abstract>

The present article studies the importance of new technologies connected with today’s business environment. From small businesses to corporations, companies are adapting to new high-tech solutions to increase efficiency, productivity, and customer engagement. The increasing use of artificial intelligence, automation, and other digital media is changing the way businesses are conducted. One of the most significant advantages of technology in business is efficiency. Process automation and the use of advanced software can help companies to reduce costs and to optimize their operations. Technology can also improve the quality of products and services through the use of digital testing and quality control tools. Technological innovations such as artificial intelligence, blockchain, and the Internet of Things have made process automation possible and given companies new ways to manage their operations and expand their businesses. The authors highlighted the latest literature related to the analyzed fields, and at the same time, VOSviewer was used as a reinforcement and literature’ tool for the chosen keywords.

Mapping Organizational Performance Using Digital Technologies

sarcea.oana-alexandra@student.facultateademanagement.ro

alexandra.zbuchea@facultateademanagement.ro

florina.pinzaru@facultateademanagement.ro

National University of Political Studies and Public Administration

Proceedings of the International Conference on Business Excellence

This work is licensed under the Creative Commons Attribution 4.0 International License.

{"article-title":"Mapping Organizational Performance Using Digital Technologies"}

The present article studies the importance of new technologies connected with today’s business environment. From small businesses to corporations, companies...

Mapping Organizational Performance Using Digital Technologies

Publicado en línea: 03 jul 2024

Páginas: 3530 - 3542

DOI: https://doi.org/10.2478/picbe-2024-0286

Palabras clave
digital transformation, automation, cloud computing, AI, data analytics, business performance

© 2024 Oana Alexandra Sarcea Manea et al., published by Sciendo

This work is licensed under the Creative Commons Attribution 4.0 International License.

Mapping Organizational Performance Using Digital Technologies

Publicado en línea: 03 jul 2024

Páginas: 3530 - 3542

DOI: https://doi.org/10.2478/picbe-2024-0286

Palabras clavedigital transformation, automation, cloud computing, AI, data analytics, business performance

© 2024 Oana Alexandra Sarcea Manea et al., published by Sciendo

This work is licensed under the Creative Commons Attribution 4.0 International License.

Palabras clave
digital transformation, automation, cloud computing, AI, data analytics, business performance