Indonesian Cooperatives’ Growth and Improvement Strategies in Time of Pandemic Crisis
y | 31 dic 2023
Article Category: ORIGINAL ARTICLE
Publicado en línea: 31 dic 2023
Páginas: 598 - 618
Recibido: 01 jun 2023
Aceptado: 01 oct 2023
DOI: https://doi.org/10.2478/ers-2023-0037
Palabras clave
© 2023 Fransiscus De Fransu et al., published by Sciendo
This work is licensed under the Creative Commons Attribution 4.0 International License.
Subject and purpose of work
This study seeks to assess and analyse cooperative performance using PEARLS and a partial Balanced Scorecard (BSC) tool at savings and credit cooperatives (SCCs) in Eastern Indonesia.
Materials and methods
Both primary and secondary data as well as time series analysis were used, which consists of a financial perspective (PEARLS) and customer perspective from 2019 up to 2021. The study used the quantitative research method based on balanced scorecard analysis.
Results
The results show that in terms of financial performance during the pandemic, it must be admitted that several indicators did not achieve the target. In terms of asset utilisation, cooperatives need to develop a new marketing strategy so that their financial resources can be managed to improve the welfare of members. The pandemic is indeed one of the reasons that the financial asset resources owned cannot be attributed to the community, because many community members have experienced a decline in their economic capacity.
Conclusions
The applicable strategies to improve SCC performance are: applying innovations in marketing, and improving employee productivity in generating income for savings and credit cooperatives.