Exploration |
I |
Very low |
Limited and positive interactions |
Limited and negative interactions |
Stage |
SI |
No self-regulated image |
Uni-directional P to P interactions lead to limited but positive self-regulated image |
Uni-directional P to P interactions lead to limited but negative self-regulated image |
CoDI |
No Image |
Limited positive aggregate of self-regulated images produces Tentative Positive Image |
Limited negative aggregate of self-regulated images produces Tentative Negative Image |
|
Development Stage |
I |
Low interaction |
Power and/or impact of interactions are high and positive |
Power and/or impact of interactions are high and negative |
SI |
Due to low interaction value, Self-regulated Image is hard to occur |
Increased number of interactions, including O to P, which are mostly positive, lead to positive self-regulated image |
High volume, negative content of interactions, and also the non-existence of O to P interaction lead to negative self-regulated image |
CoDI |
Aggregate co-created DI is Indecisive |
Aggregate of self-images is positive, which produces Promising Image |
Aggregate co-created DI is negative, which produces Imminent Image |
|
Stagnation Stage |
I |
Popularity of destination is low as is the interaction |
Destination becomes popular mature destination thanks to the reciprocal impact of high positive interactions |
Highly negative interaction values |
SI |
Fragile self-regulated image affected by contingency factors that can change easily |
Exponential increase of high positive bi-directional interactions (P to P, O to P, and others) leads to a highly positive self-regulated image |
Popularity of destination dramatically decreasing as the self-regulated image is affected by the increasing number of negative interactions |
CoDI |
Aggregate SIs influenced by the emergent strategies of destination lead to Evasive Image |
Aggregate of SIs is highly positive, which leads to Premium Image |
CoDI is highly negative, which leads to Dull Image |
|
Decline Stage |
I |
Low interaction |
Medium to High positive interaction self-regulated image of the destination is still positive but not powerful as it was to visit the destination again. Old good memories are effective |
Medium to High negative interaction |
SI |
Self-regulated Image rarely exists because of the less powerful and low impact interactions |
Negative interaction value reinforces self-regulated image to be negative |
CoDI |
Destination has never become popular, which leads it to have Naught Image |
Nostalgic contents of aggregate SIs lead to Evocative Image |
Highly negative aggregate SIs lead to Distorted Image |