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Publicado en línea: 29 mar 2023
Páginas: 97 - 100
DOI: https://doi.org/10.2478/asn-2023-0009
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© 2023 Tsvetelina Metodieva, published by Sciendo
This work is licensed under the Creative Commons Attribution 3.0 Public License.
The report reveals the impact of tourism on changing national identity. The interaction between tourism and cultural identity as social phenomena is noted. Globalization as a prerequisite for cultural disorientation is examined. The concept of anthropotok, as a mass self-sustaining process of identity change, is examined.