Research on Prediction of User Repurchase Behavior and Marketing Strategies in Internet Marketing
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05 ago 2024
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Publicado en línea: 05 ago 2024
Recibido: 11 abr 2024
Aceptado: 01 jul 2024
DOI: https://doi.org/10.2478/amns-2024-2018
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© 2024 Yanling Liu et al., published by Sciendo
This work is licensed under the Creative Commons Attribution 4.0 International License.
Liu, Yanling
School of Physical Education and Health, Chongqing College of International Business and EconomicsChongqing, China
Degree of Doctor of Business Administration, Pathumthani UniversityThailand
Wang, Yueji
Degree of Doctor of Business Administration, Pathumthani UniversityThailand
School of Media Convergence, Chongqing College of International Business and EconomicsChongqing, China
Feng, Lei
School of Media Convergence, Chongqing College of International Business and EconomicsChongqing, China
DOCTOR OF PHILOSOPHY (Economics), Universiti Sains MalaysiaMalaysia
Wu, Yuyao
Degree of Doctor of Business Administration, Pathumthani UniversityThailand
School of Health Medicine, Chongqing Youth Vocational and Technical CollegeChongqing, China
Hao, Xuechao
Degree of Doctor of Business Administration, Pathumthani UniversityThailand
Bhowbhandee, Chanad
Pathumthani UniversityThailand