Constructing a traction model of college students’ willingness to receive career guidance and employment motivation

In order to better solve the problems of college student’s unwillingness to be employed as well as the difficulty of employment, this paper firstly determines the evaluation indexes of employment guidance and motivation through interviewing college students and experts, constructs the judgment matrix of the evaluation indexes, and carries out consistency test and weight calculation of the judgment matrix by using the fuzzy hierarchical analysis algorithm. Based on the distribution of questionnaires to obtain research data, data analysis software is used to analyze the employment of college students, for example. The data show that the comprehensive evaluation scores of college students’ willingness to accept employment guidance and employment motivation are 3.024433 and 3.468838, respectively, which are between average (3.00) and sound (4.00), indicating that the experts in employment guidance maintain an optimistic attitude towards the evaluation of college students’ willingness to accept employment guidance and employment motivation in this college. The score of female students’ willingness to accept employment guidance (3.68113) is lower than male students’ willingness to accept employment guidance (3.80013), and there is no significant correlation P>0.05. This paper’s research has a significant impact on college students’ employment and sheds light on the employment issue in society.