[
Al-Busaidi, K.A. (2014). Linking ICT to the Development of Knowledge-Based Economy Pillars. Proceedings of the European Conference on Knowledge Management, 1, 15–21.
]Search in Google Scholar
[
Atkočiūnienė, O., Gineitienė, Z., Sadauskienė, E. (2006). Žinių ekonomika ir žinių vadyba: valstybės politikos aspektai. Viešasis administravimas (16484541), 9, 59–65.
]Search in Google Scholar
[
Banelienė, R. (2019). Inovacinė Veikla: Šiuolaikiniai Požiūriai Ir Rodikliai. Public Administration (16484541), 1(56), 56–69.
]Search in Google Scholar
[
Bautista, C.E.S., Figueroa, C., Cubides, P.A.S. (2022). The Information Society: Digital Knowledge, Contemporary Cultural Profiles and Pandemics. Journal of Language and Linguistic Studies, 18(2), 755–769. https://files.eric.ed.gov/fulltext/EJ1347979.pdf [2023 05 21].
]Search in Google Scholar
[
Bhakat, R.S. (2020). Political Marketing and Start-Ups. Jaipuria International Journal of Management Research, 6(1), 63-66. https://doi.org/10.22552/jijmr/2020/v6/i1/195911.
]Search in Google Scholar
[
Cavusoglu, B. (2018). Knowledge Based Economy: Where Does North Cyprus Stand? Proceedings of the European Conference on Knowledge Management, 1, 132–140.
]Search in Google Scholar
[
Deshpande, S., Lee, N.R. (2013). Social Marketing in India. - New Delhi: Sage Publications Pvt. Ltd.
]Search in Google Scholar
[
Durazzi, N. (2018). The political economy of high skills: higher education in knowledge-based labour markets. Journal of European Public Policy, 26(12), 1799-1817. https://doi.org/10.1080/13501763.2018.1551415.
]Search in Google Scholar
[
Ghiuţă, O.A. (2013). Marketing Concepts within the Political Field. USV Annals of Economics & Public Administration, 13(1), 42–49. http://annals.seap.usv.ro/index.php/annals/article/view/505/543.
]Search in Google Scholar
[
Goyal, Wasan P., Tripathi, G. (2014). Revisiting Social Marketing Mix: A Socio-Cultural Perspective. Journal of Services Research, 14(2), 127–144. https://www.researchgate.net/publication/303522585_REVISITING_SOCIAL_MARKETING_MIX_A_SOCIO-_CULTURAL_PERSPECTIVE [2023 04 11].
]Search in Google Scholar
[
Guaita, Martínez J.M., Martín, Martín J.M., Ostos, Rey M.S., and de Castro, Pardo M. (2021). Constructing Knowledge Economy Composite Indicators using an MCA-DEA approach. Economic Research-Ekonomska Istrazivanja, 34(1), 331–351. https://doi.org/10.1080/1331677X.2020.1782765.
]Search in Google Scholar
[
Halme, K., Lindy, I., Piirainen K.A., Salminen, V., White J. (2014). Finland as a knowledge economy 2.0 : lessons on policies and governance. Washington: World Bank Group, http://documents.worldbank.org/curated/en/418511468029361131/Finland-as-a-knowledge-economy-2-0-lessons-on-policies-and-governance [2023 04 08].
]Search in Google Scholar
[
Herstad, S., Ebersberger, B. (2013). On the link between urban location and the involvement of knowledge-intensive business services firms in collaboration networks. Regional Studies, 49(7), 1160-1175. https://doi.org/10.1080/00343404.2013.816413.
]Search in Google Scholar
[
Iosim, I., Popescu, G., Sirbulescu, C., Mariana Dincu, A., Urlica, A. (2019). Marketing Communications Mix in the Promotion of Agritourism Services. International Multidisciplinary Scientific Conference on Social Sciences & Arts SGEM, 6, 203–209. https://doi.org/10.5593/SWS.ISCSS.2019.2/S04.026.
]Search in Google Scholar
[
Kennedy, A.-M., Smith, J. (2022). Socially Responsible (Macro-Social) Marketing. Journal of Macromarketing, 42(4), 572–582. https://doi.org/10.1177/02761467221087356.
]Search in Google Scholar
[
Kermally, S. (2016). Marketing & Economics: An Integrative Approach to Making Effective Business Decisions in the Global Marketing World. Wilmington, DE: Vernon Press.
]Search in Google Scholar
[
Kotler, P. (2012). FAQs on Marketing: Answers and Advice by the Guru of Marketing. Singapore: Marshall Cavendish International (Asia) Pte Ltd.
]Search in Google Scholar
[
Kumar, A., Dhamija, S. (2017). Political Marketing : Bringing Politics and Marketing Together. ITIHAS - The Journal of Indian Management, 7(3), 1–4. https://www.indianjournals.com/ijor.aspx?target=ijor:ijim&volume=7&issue=3&article=001 [2023 05 17].
]Search in Google Scholar
[
Matei, Ş. (2014). Promotion Strategies in Wine Marketing. SEA: Practical Application of Science, 2(2), 603–614. https://seaopenresearch.eu/Journals/articles/SPAS_4_70.pdf [2023 02 26].
]Search in Google Scholar
[
Mazur, R., Malkowski, A. (2021). Significance of Employee Innovation for Knowledge Economy Based on the Case of Industrial Companies Located in West Pomerania. Scientific Papers of Silesian University of Technology. Organization & Management / Zeszyty Naukowe Politechniki Slaskiej. Seria Organizacji i Zarzadzanie, 152, 155–168. https://doi.org/10.29119/1641-3466.2021.152.12.
]Search in Google Scholar
[
Melnikas, B. (2006). Aukštojo mokslo institucijos žiniomis grindžiamoje visuomenėje: raidos principai ir prioritetai. Public Administration (16484541), 10, 51–60.
]Search in Google Scholar
[
Melnikas, B. (2010a). Creating Knowledge-Based Society and Knowledge Economy: The Main Principles and Phenomena. Ekonomika / Economics, 89(2), 55–75. https://doi.org/10.15388/Ekon.2010.0.985.
]Search in Google Scholar
[
Melnikas, B. (2010b). Europe of Knowledge: Sustainable Development. European Integration Studies, 4, 60–71. Melnikas, B. (2015). Universitetai ir žiniomis grindžiamos visuomenės kūrimas: šiuolaikiniai iššūkiai. Public Administration (16484541), 1/2(45/46), 94–110.
]Search in Google Scholar
[
Melnikas, B. (2016a). Šiuolaikinės visuomenės intelektinis potencialas: aukštosios technologijos, tinklaveika bei kūrybinių industrijų plėtra. Public Administration (16484541), 1/2(49/50), 29–41.
]Search in Google Scholar
[
Melnikas, B. (2016b). Visuomenės modernizacija ir ekonominės politikos tobulinimas: perspektyvios mokslinių tyrimų sritys. Public Administration (16484541), 1/2(49/50), 59–71.
]Search in Google Scholar
[
Moutinho, L., Chien, C.S. (2008). Problems in Marketing: Applying Key Concepts and Techniques. Los Angeles: SAGE Publications Ltd.
]Search in Google Scholar
[
Mukkala, K., Tohmo, T. (2013). Inter-industry job mobility in the knowledge economy in Finland. International Journal of Manpower, 34(8), 918-938. https://doi.org/10.1108/ijm-07-2013-0168.
]Search in Google Scholar
[
Organisation for Economic Co-operation and Development. (1996). The Knowledge-Based Economy. Paris: OECD
]Search in Google Scholar
[
Publishing. https://one.oecd.org/document/OCDE/GD(96)102/en/pdf [2023 05 22].
]Search in Google Scholar
[
Pranulis, V., Pajuodis, A., Urbonavičius, S., Virvilaitė, R. (2012). Marketingas. Vilnius: Garnelis.
]Search in Google Scholar
[
Roshchin, I., Pikus, R., Zozulia, N., Marhasova, V., Kaplinskiy, V., Volkova, N. (2022). Knowledge Management Trends in the Digital Economy Age. Postmodern Openings / Deschideri Postmoderne, 13(3), 346–357. https://doi.org/10.18662/po/13.3/493.
]Search in Google Scholar
[
Rundle-Thiele, S., David, P., Willmott, T., Pang, B., Eagle, L., Hay, R. (2019). Social marketing theory development goals: an agenda to drive change. Journal of Marketing Management, 35(1/2), 160–181. https://doi.org/10.1080/0267257X.2018.1559871.
]Search in Google Scholar
[
Sadik, A., Albahiri, M. (2020). Developing skills of cloud computing to promote knowledge in Saudi Arabian students. International Journal of Advanced Computer Science and Applications, 11(6). https://doi.org/10.14569/ijacsa.2020.0110631.
]Search in Google Scholar
[
Simamora, V., Rachma, S.S.A. (2022). Effect of Social Marketing on Health Protocol Compliance among Millennials in Jakarta, Indonesia. Journal of Eastern European & Central Asian Research, 9(2), 272–283. https://doi.org/10.15549/jeecar.v9i2.809.
]Search in Google Scholar
[
Širá, E., Vavrek, R., Vozárová, I.K., Kotulič, R. (2020). Knowledge economy indicators and their impact on the sustainable competitiveness of the EU countries. Sustainability, 12(10), 4172. https://doi.org/10.3390/su12104172.
]Search in Google Scholar
[
Smolková, E., Smolka, S., Štarchoň, P. (2016). Political Marketing - Current Approaches and Trends in Slovakia. International Multidisciplinary Scientific Conference on Social Sciences & Arts SGEM, 373–380. - Sofia: STEF92 Technology.
]Search in Google Scholar
[
Snezana, M., Vrateovska, D.N. (2021). The Correlation between Education and Human Capital and Their Impact on the Creation of a Knowledge-Based Economy. Horizons Series A, 29, 229–238. https://doi.org/10.20544/HORIZONS.A.29.2.21.P19.
]Search in Google Scholar
[
Ștefan, S.C., Simion, C.-P., Popa, Ștefan C., Potcovaru, A.-M. (2020). Enablers and Barriers of Technology Transfer in Romanian Organizations in the Context of the Knowledge-Based Economy: A Factor Analysis. Management Research & Practice, 12(4), 40–48. https://mrp.ase.ro/no124/f4.pdf [2023 05 24].
]Search in Google Scholar
[
Tudzarovska-Gjorgjievska, E. (2014). Towards Knowledge-based Economies: Challenges and Perspectives in the Western Balkans. Papers from the 9th Annual Conference on European Integration: The Europe of Tomorrow: Creative, Digital, Integrated, 373–391. https://doi.org/10.5281/zenodo.4553242.
]Search in Google Scholar
[
Venturini, R. (2016). Social marketing and big social change: personal social marketing insights from a complex system obesity prevention intervention. Journal of Marketing Management, 32(11–12), 1190–1199. http://dx.doi.org/10.1080/0267257X.2016.1191240.
]Search in Google Scholar
[
Volgasts, E., Sloka, B. (2020). Macro-Social Marketing as a Government’s Opportunity to Make a Positive Influence on Societal Behaviour. New Challenges of Economics & Business Development, 535–544. https://dspace.lu.lv/dspace/handle/7/54236 [2023 04 10].
]Search in Google Scholar
[
Vovk, M., Braga, D. (2017). Knowledge Economy of the EU: Strengths and Weaknesses. Marketing & Management of Innovations, 4, 292–300. https://mmi.sumdu.edu.ua/volume-8-issue-4/article-26/ [2023 05 24].
]Search in Google Scholar
[
Wierzbicka, W. (2018). Information infrastructure as a pillar of the knowledge-based economy - an analysis of regional differentiation in Poland. Equilibrium (1689-765X), 13(1), 123–139. https://doi.org/10.24136/eq.2018.007.
]Search in Google Scholar
[
World Bank. (2007). Building Knowledge Economies. Advanced Strategies for Development. Washington: The World Bank. https://doi.org/10.1596/978-0-8213-6957-9.
]Search in Google Scholar
