An Investigation into the Impact of Service Quality, Frequent Flier Programs and Safety Perception on Satisfaction and Customer Loyalty in the Airline Industry in Southern Africa

Publicado en línea: 26 jul 2016

Páginas: 41 - 53

DOI: https://doi.org/10.1515/jeb-2016-0006

Palabras clave

Customer loyalty, satisfaction, service quality, safety, frequent flier programmes, aviation

© South East European Journal of Economics and Business

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