[AFEK J. (2013), Kulturowe i językowe uwarunkowania chińskich przesądów i tabu, Poznań, UAM.]Search in Google Scholar
[ALWAYS.COM (2017) [online: April 7, 2018], https://always.com/en-us/about-us/likeagirl-how-it-all-started;]Search in Google Scholar
[BBDO India (2015) [online: April 7, 2018], http://www.bbdoindia.com/#!&pageid=0&itemid=37;]Search in Google Scholar
[BBDO India (2016) [online: April 7, 2018], http://www.bbdoindia.com/#!&pageid=0&subsection=3&itemid=49;]Search in Google Scholar
[BIENIAS M. (2016), Reklama w Indiach nadrabia zaległości [online: April 7, 2018], https://marketingprzykawie.]Search in Google Scholar
[pl/artykuly/reklama-w-indiach-nadrabia-zaleglosci/;]Search in Google Scholar
[BOSKI P. (2009), Kulturowe ramy zachowań społecznych. Podręcznik psychologii międzykulturowej, Warszawa.]Search in Google Scholar
[BRALCZYK J. (2004), Język na sprzedaż, Gdańsk, Gdańskie Wydawnictwo Psychologiczne.]Search in Google Scholar
[BRETT J. M. (2009), Negotiating globally, San Francisco.]Search in Google Scholar
[Cause Marketing (2016), P&G ‘Thank You, Mom’ Campaign Ad: “Strong” (Rio 2016 Olympics) [online: April 5, 2018], https://www.youtube.com/watch?v=rdQrwBVRzEg;]Search in Google Scholar
[CISMAS S. C. (2010), The impact of American culture on other cultures: Language and cultural identity, AIKED’10 Proceedings of the 9th WSEAS international conference on Artificial intelligence, knowledge engineering]Search in Google Scholar
[and data bases.]Search in Google Scholar
[CivitasAssocation (2014), Stereotypes in Commercials: Household Goods: [online: April 5, 2018], https://www.]Search in Google Scholar
[youtube.com/watch?v=Ake1x_qP5AU;]Search in Google Scholar
[COHEN R. (1997), Negotiating Across Cultures: International Communication in an Interdependent World, Washington D. C., United States Institute of Peace Press.]Search in Google Scholar
[DĄBROWSKA, A. (2008), Zmiany obszarów podlegających tabu we współczesnej kulturze, „Język a kultura”]Search in Google Scholar
[tom 20, Wrocław.]Search in Google Scholar
[DUDA A. (2005), Reklama w teorii kultury - przegląd wybranych stanowisk, „Kultura i Edukacja”, nr 1.]Search in Google Scholar
[FERSHTMAN CH., GNEEZY U., HOFFMAN M. (2011), Taboos and Identity: Considering the Unthinkable,”10.1257/mic.3.2.139]Search in Google Scholar
[American Economic Journal: Microeconomics 3”.]Search in Google Scholar
[FISKE A. P,TETLOCK P. E., (1997), Taboo Trade-offs: Reactions to Transactions that Transgress the Spheres of10.1111/0162-895X.00058]Search in Google Scholar
[Justice, “Political Psychology”, 18(2).]Search in Google Scholar
[Guarian Fashion (2011), Benetton’s most controversial adverts [online: May 6, 2018], https://www.theguardian.]Search in Google Scholar
[com/fashion/gallery/2011/nov/17/benettons-most-controversial-adverts;]Search in Google Scholar
[HALL E. T. & HALL M. R. (1987), Understanding Cultural Differences, New York.]Search in Google Scholar
[LEŚNIAK-MOCZUK K. (2015), Kobieto, kim jesteś we współczesnym świecie?, „Nierówności Społeczne a Wzrost10.15584/nsawg.2015.3.5]Search in Google Scholar
[Gospodarczy”, nr 43.]Search in Google Scholar
[MACH Z. (2002), Tabu, [in:] Encyklopedia socjologii, tom 4, Warszawa, Oficyna Naukowa.]Search in Google Scholar
[NISHIMURA S., NEVGI A. SEPPO TELLA S. (2008), Communication Style and Cultural Features in High/Low]Search in Google Scholar
[Context Communication Cultures: A Case Study of Finland, Japan and India. Proceddings of a subject-didactic]Search in Google Scholar
[symposium in Helsinki on Feb 2, part 2, Research Report 2009.]Search in Google Scholar
[PANASIUK I. (2009), Kulturowe aspekty tabu (na przykładzie tłumaczeń tekstów literackich rosyjskiego post- modernizmu), [in:]Dąbrowska A. (ed.), Język a kultura 21: Tabu w języku i kulturze, Warszawa.]Search in Google Scholar
[Procter & Gamble (2017), Love Over Bias [online: April 5, 2018], https://www.youtube.com/watch?v=JSWyr-]Search in Google Scholar
[R4gXkw;]Search in Google Scholar
[Procter & Gamble (2017a), 2017 Citizenship Report Released [online: April 5, 2018, ]https://us.pg.com/who-weare/]Search in Google Scholar
[citizenship/2017-citizenship-report;]Search in Google Scholar
[Procter & Gamble(2017b), 2017 Citizenship Report. EXECUTIVE SUMMARY [online: April 5, 2018]www.pg.com/]Search in Google Scholar
[citizenship; Rothermund D. (2010), Indie. Nowa azjatycka potęga, Warszawa.]Search in Google Scholar
[RUSSEL T., LANE R. (2000), Reklama według Ottona Kleppnera, Warszawa, Felberg SJA.]Search in Google Scholar
[SALLEH M. L. (2005), High/Low Context Communication: The Malaysian Malay Style, Association for Business]Search in Google Scholar
[Communication Annual Convention.]Search in Google Scholar
[SZTOMPKA P. (2012), Socjologia. Analizaspołeczeństwa, Kraków, Znak.Victor D. A. (1992), International Business]Search in Google Scholar
[Communication, New York, N. Y.: HarperCollins.]Search in Google Scholar
[WASILEWSKI J. S. (2010), Tabu, Warszawa, Wydawnictwo Uniwersytetu Warszawskiego.]Search in Google Scholar
[WEIDER D. L., PRATT, S. (1990), On Being a Recognizable Indian Among Indians, in: D. Carbaugh (Ed.), Cultural]Search in Google Scholar
[Communication and Intercultural Contact, New York.]Search in Google Scholar
[WishperIndia (2014) [online: April 5, 2018], https://www.youtube.com/watch?v=5s8SD83ILJY;]Search in Google Scholar
[ZIĘBA A., (2008), Język a kultura. Komunikacja werbalna w wybranych polskich, brytyjskich i amerykańskich10.14746/il.2008.16.19]Search in Google Scholar
[programach telewizyjnych, „InvestigationesLinguisticae”, Vol. XVI, Poznań.]Search in Google Scholar