<abstract xmlns="http://www.w3.org/1999/xhtml">

<p>The increasing interest for (the topic of) digital transformation – fueled by the synergies between technological developments (in terms of business-related applications of digital technologies) and businesses’ search for (new determinants of digital technology-based) competitive advantage, while accelerated by the covid-19 pandemic – is an undeniable reality of nowadays (which is here to stay). Through a bibliometric analysis - built on data extracted from SCOPUS database and using VOSviewer - the paper aims to: make an overall assessment on the subject (and the ways it was addressed by academia); identify the main topics that configures the research on digital transformation (while being critical for the practice); assess the validity of digital transformation as strategic shift.</p>
</abstract>

The increasing interest for (the topic of) digital transformation – fueled by the synergies between technological developments (in terms of business-related applications of digital technologies) and businesses’ search for (new determinants of digital technology-based) competitive advantage, while accelerated by the covid-19 pandemic – is an undeniable reality of nowadays (which is here to stay). Through a bibliometric analysis - built on data extracted from SCOPUS database and using VOSviewer - the paper aims to: make an overall assessment on the subject (and the ways it was addressed by academia); identify the main topics that configures the research on digital transformation (while being critical for the practice); assess the validity of digital transformation as strategic shift.

Digital Transformation as Strategic Shift - A Bibliometric Analysis

Studies in Business and Economics

This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.

{"article-title":"Digital Transformation as Strategic Shift - A Bibliometric Analysis"}

The increasing interest for (the topic of) digital transformation – fueled by the synergies between technological developments (in terms of business-related...

Digital Transformation as Strategic Shift - A Bibliometric Analysis

Online veröffentlicht: 24. Jan. 2022

Seitenbereich: 136 - 151

DOI: https://doi.org/10.2478/sbe-2021-0050

Schlüsselwörter
bibliometric analysis, digital transformation, strategic shift, VOSviewer

© 2021 Ogrean Claudia et al., published by Sciendo

This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.

Digital Transformation as Strategic Shift - A Bibliometric Analysis

Online veröffentlicht: 24. Jan. 2022

Seitenbereich: 136 - 151

DOI: https://doi.org/10.2478/sbe-2021-0050

Schlüsselwörterbibliometric analysis, digital transformation, strategic shift, VOSviewer

© 2021 Ogrean Claudia et al., published by Sciendo

This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.

Schlüsselwörter
bibliometric analysis, digital transformation, strategic shift, VOSviewer