The influence of personality types on the impulsive buying behavior of a consumer
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15. Juni 2018
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Online veröffentlicht: 15. Juni 2018
Seitenbereich: 751 - 759
DOI: https://doi.org/10.2478/picbe-2018-0067
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© 2018 Corina Pelau, published by Sciendo
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License.
Pelau, Corina
The Bucharest University of Economic Studies,Bucharest, Romania
Serban, Daniela
The Bucharest University of Economic Studies,Bucharest, Romania
Chinie, Alexandra Catalina
The Bucharest University of Economic Studies,Bucharest, Romania