<abstract xmlns="http://www.w3.org/1999/xhtml">

<p>AirBnB has become a preferred accommodation marketplace for the travellers around the world. AirBnB is a two-sided digital platform that connects guests and hosts. In so doing, it creates value for both sides of the platform. Guests save money on the accommodation and hosts get earnings from their otherwise idle space. The case follows the company from the inception to its growth and current challenges with wider community. The case helps to understand the key features of digital platforms: how do they create value for all users; how do they shape value propositions for two sides, and how does the community become a stakeholder in the platform business. It also focuses on the issue of trust and the need for the company to integrate the concerns of other stakeholders such as communities and local authorities. Finally, the case highlights the impact of Covid-19 on the company and the travel industry.</p>
</abstract>

AirBnB has become a preferred accommodation marketplace for the travellers around the world. AirBnB is a two-sided digital platform that connects guests and hosts. In so doing, it creates value for both sides of the platform. Guests save money on the accommodation and hosts get earnings from their otherwise idle space. The case follows the company from the inception to its growth and current challenges with wider community. The case helps to understand the key features of digital platforms: how do they create value for all users; how do they shape value propositions for two sides, and how does the community become a stakeholder in the platform business. It also focuses on the issue of trust and the need for the company to integrate the concerns of other stakeholders such as communities and local authorities. Finally, the case highlights the impact of Covid-19 on the company and the travel industry.

AirBnB: Managing trust and safety on a platform business

The Irish Journal of Management

This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.

{"article-title":"AirBnB: Managing trust and safety on a platform business"}

AirBnB has become a preferred accommodation marketplace for the travellers around the world. AirBnB is a two-sided digital platform that connects guests and...

Funding Type	Date	Amount Raised	Post-money Valuation
Seed	Jan 2009	$20 k	$2.5 m
Seed	Apr 2009	$615 k
Series A	Nov 2010	$7.2 m	$70 m
Series B-1	Jul 2011	$114.9 m	$1.3 b
Series B-2	Jul 2011	$2.1 m
Series C	Oct 2013	$200 m	$2.9 b
Series D	Apr 2014	$519.7 m	$10.5 b
Series E-1	Jun 2015	$1.6 b	$25.5 b
Series E-2	Nov 2015	$100 m
Debt	Jul 2016	$1 b
Series F	Sept 2016	$1 b	$31 b
Unattributed	Apr 2019	$201.6 m
Unattributed	Aug 2019	$25.9 m

AirBnB: Managing trust and safety on a platform business

Article Category: Teaching article

Online veröffentlicht: 20. Nov. 2020

Seitenbereich: 126 - 134

DOI: https://doi.org/10.2478/ijm-2020-0004

Schlüsselwörter
digital platform, multi-sided platform, value proposition, business model, trust

© 2020 Caoimhe Walsh et al., published by Sciendo

This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.

Figure 1

Figure 2

Figure 3

AirBnB Funding Rounds (Data Source: https://craft.co/airbnb/funding-rounds)

AirBnB: Managing trust and safety on a platform business

Article Category: Teaching article

Online veröffentlicht: 20. Nov. 2020

Seitenbereich: 126 - 134

DOI: https://doi.org/10.2478/ijm-2020-0004

Schlüsselwörterdigital platform, multi-sided platform, value proposition, business model, trust

© 2020 Caoimhe Walsh et al., published by Sciendo

This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.

Figure 1

Figure 2

Figure 3

AirBnB Funding Rounds (Data Source: https://craft.co/airbnb/funding-rounds)

Schlüsselwörter
digital platform, multi-sided platform, value proposition, business model, trust