<abstract xmlns="http://www.w3.org/1999/xhtml"><p>The hotel industry is an important driver in tourism development of a region, with positive effects on economic growth, concentrating to a large extent the regional tourism services. The quality of services in this sector is decisive for improving the hotel activity performance, especially in terms of a competitive environment increasingly well defined. The service quality is directly proportional to the hotel comfort category. In 2018 Romania had 34 five-star hotels and 359 four-star hotels, representing less than a quarter of all hotels (24.32%). They owned just over 30% of the total number of hotel bed-places. This paper provides a statistical analysis of activity in the hotel industry in Romania, focusing on main elements of its performance, in terms of a competitive environment. As a result of a case-study on the employees of high comfort category hotels in Bucharest, the key elements of a performing activity are revealed, in order to obtain a competitive advantage.</p></abstract>

The hotel industry is an important driver in tourism development of a region, with positive effects on economic growth, concentrating to a large extent the regional tourism services. The quality of services in this sector is decisive for improving the hotel activity performance, especially in terms of a competitive environment increasingly well defined. The service quality is directly proportional to the hotel comfort category. In 2018 Romania had 34 five-star hotels and 359 four-star hotels, representing less than a quarter of all hotels (24.32%). They owned just over 30% of the total number of hotel bed-places. This paper provides a statistical analysis of activity in the hotel industry in Romania, focusing on main elements of its performance, in terms of a competitive environment. As a result of a case-study on the employees of high comfort category hotels in Bucharest, the key elements of a performing activity are revealed, in order to obtain a competitive advantage.

Possibilities of statistical analysis of hotel activity performance in a competitive environment

The Bucharest University of Economic Studies

Proceedings of the International Conference on Applied Statistics

This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.

The hotel industry is an important driver in tourism development of a region, with positive effects on economic growth, concentrating to a large extent the...

Possibilities of statistical analysis of hotel activity performance in a competitive environment

Online veröffentlicht: 13. Feb. 2020

Seitenbereich: 264 - 274

DOI: https://doi.org/10.2478/icas-2019-0024

Schlüsselwörter
hotel industry, high comfort category hotels, activity performance, competitive advantage, logit ordinal regression model

© 2019 Simona-Ioana Ghiţă et al., published by Sciendo

This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.

Possibilities of statistical analysis of hotel activity performance in a competitive environment

Online veröffentlicht: 13. Feb. 2020

Seitenbereich: 264 - 274

DOI: https://doi.org/10.2478/icas-2019-0024

Schlüsselwörterhotel industry, high comfort category hotels, activity performance, competitive advantage, logit ordinal regression model

© 2019 Simona-Ioana Ghiţă et al., published by Sciendo

This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.

Schlüsselwörter
hotel industry, high comfort category hotels, activity performance, competitive advantage, logit ordinal regression model