The Home of Tomorrow Initiative by Ikea as an Example of Corporate Social Responsibility and its Impact on the Environment

Corporate social responsibility is an attitude that involves taking voluntary action for the benefit of the society in general, to support the positive development of a certain community. This attitude demonstrates that we, as citizens, have not only rights but also certain obligations which we should meet. A socially responsible person is someone who knows that his or her actions will affect others and tries to make decisions that benefit his or her immediate surroundings. The objective of the study was to determine the level of environmental awareness and willingness to take environmental action in 165 respondents who filled out a survey.

The paper includes an introduction that presents the main challenges associated with insufficient contribution of the society to environmental protection and its lack of awareness of social responsibility. Subsequently, the findings of the study are presented, followed by a summary and conclusions.