Becoming a Hidden Champion: From Selective use of Customer Intimacy and Product Leadership to Business Attractiveness
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06. Juli 2017
Über diesen Artikel
Online veröffentlicht: 06. Juli 2017
Seitenbereich: 89 - 103
DOI: https://doi.org/10.1515/jeb-2017-0008
Schlüsselwörter
© 2017 South East European Journal of Economics and Business
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.
Balas Rant, Melita
Faculty of Economics, University of Ljubljana
Korenjak Cerne, Simona
Faculty of Economics, University of Ljubljana